日本語
Aqua Insights works with a number of brands helping them to localize websites and mobile phone Apps through Usability testing. The process works pretty simply in fact – we have respondents come in and do a brief 15 – 20 min pre-interview which gives us their background, paints a picture of their lifestyle, and generally warms them up. We then have a picture in picture set-up which captures the respondent interacting with the App on their mobile phone while also showing the respondents face and their reactions. This footage can be seen in a monitor room with English interpretation which is overlaid on to the video recording. And we don’t have to run in one way mirror venues either – we can run them in trendy cafes, bars and clients can still see the pic-in-pic footage on a monitor we have set-up with English overlay. Check out the short video clip to see how it works.